Tag: online

What’s Next: It’s Business.com

Last May, after 6 great years at UBM – and a decade helping legacy media businesses adapt to a new reality defined by the Internet – I decided to step back.  I wanted to really explore the trends that continue to reshape media, marketing and technology before deciding what to do next. Over the past […]

Ignore the Analysts. 5 Reasons to Go Long on Facebook.

Historically I’ve not invested in individual stocks, particularly tech-related stocks. Given my background running technology media companies I’ve followed the policy that if you have responsibility for editorial operations, you don’t trade in the stocks of companies your media brands cover. I’ve always analyzed the value of tech companies however: their market positioning, their product […]

The Sorry State of Online Measurement: We’re Still Honking at Billboards

Never has something so valuable been worth so little. Never in the history of media has a still new medium had the vast majority of its inventory valued at zero. Such is the state of online advertising. The latest click-through rates for online media sit at .09%. Given that click-through rates serve as the foundation […]

5 Reasons Advertising is Dead (And What Smart Marketers Are Doing About It)

After a decline of over 11% in 2009, the US advertising industry grew at the anemic rate of 2.8% last year. Estimates for 2012 are in the same range. But with two major events that are historically drivers of high advertising spending — a presidential election and the Olympics — slated for 2012, the lack […]

What’s Next?

For the last 6 years I have led a team that has transformed a declining print-centric business into a fast-growing $200 million digital media, live event and marketing services behemoth, otherwise known as UBM TechWeb. It has been an extraordinary experience and one that I’m immensely proud of. I’ve made the difficult decision that this […]

The Front Seat of the Roller Coaster

This past week I was a guest speaker at the Folio Publishing Summit in Florida co-chairing the Executive Management working sessions with Bill Holiber President of US News & World Report. This is my second time speaking at a Folio event and both times have been fascinating and valuable experiences for me. In the revolution […]

Video is the New Black

Kudos to Linda McCutcheon: SVP of New Media at Nielsen Media for the line. Linda was a panelist for two of our sessions at the Executive Management work sessions at the Folio Summit last week, where online video was a very hot topic. Video is indeed one of the hottest topics amongst online media companies […]

Is Print Dead?

Like beauty this may be in the eye of the beholder at this phase of the media business. From meetings with media stock analysts and investors to industry events like the Folio Conferences and Price Waterhouse Coopers Media Outlook this is one of the most frequent questions on everyone’s mind…is there life in print? The […]