A newspaper was always so much more to its readers than a printed page full of news. It was the place that provided local, regional, national and international news. It was also at the center of your universe, your community. It was a breakfast routine. It was utilitarian as well as informational. Unfortunately, everything that [...]
Unless you’ve been living under a rock for the last week, you have likely heard all about Google’s latest step into social networking, Google+. I received my invitation to test the Beta version last week and have spent some time with the platform. For Uphoff On Media readers who haven’t yet received an invitation please [...]
The LinkedIn IPO has generated a ton of debate in Internet, investing, technology and media circles. Some like stock analyst Jim Cramer think the nearly $8B + valuation is “ridiculous” and “outrageous”, and potentially a sign of another “Internet Bubble”. Others like business writer and former analyst Henry Blodget think the rapid rise in LinkedIn’s stock [...]
There’s been a ton of debate over the value, or lack thereof, of “content farms”. The company Demand Media has served as a lightning rod in the debate drawing both ire and praise from media pundits and investors. If you’re not familiar with Demand Media and other content farm operations, the model is based on generating cheap [...]
2010 has been an incredible year. It went by in a blink. The year started out with feelings of fear and dread and is ending with feelings of excitement and optimism. 2010 will be remembered as the year the media industry stopped talking about media transformation and started embracing it. As I noted in my [...]
Marketing is going through the biggest revolution in the last 75 years. The laws of physics; reach and frequency, branding and call to action have been upended and a mashup of lead generation, content, customer analysis, relationship management and social engagement is creating a new era in marketing. Technology is acting as both a disruptive [...]
“I said maybe, you’re the one to save me. And after all, you’re my wonderwall”. The chorus from the hit song ”Wonderwall” by the band Oasis seems to have been written for today’s daily newspaper industry. The New York Times went public this week with their plans for a paywall starting in January 2011. The Financial Times an early pioneer [...]
At some point “New Media” is no longer new. “Emerging Media” emerges. Describing the revolutionary trends that have been driving the media industry over the last decade as either ”new” or “emerging” is inaccurate and misleading. Media companies have either embraced and harnessed digital platforms and technology or they haven’t. The Internet revolution has resulted in 4 types of media companies today: The Dead, The [...]
In a recent interview long time media pro and founder of MarketWatch.com Larry Kramer provided some thoughtful insights on the state of media today. He says we are in the midst of a ”Gutenberg Moment” where everything is changing based on new technology. He puts forth the idea of 4 “C’s” (why do media and technology guru’s love lists of “C”‘s in order [...]
Have always found it fascinating when people use the expression, ” This isn’t personal. This is only business”. Business is highly personal. It is a means of self expression and self discovery. This isn’t to say that you don’t have to balance the needs of “the business” with the needs of “the individual” and as [...]
CEO, UBM TechWeb
Read more...
Chairman and CEO, Apprise Media LLC
Read more...
Director of B2B Marketing and Social Media, Yahoo!
Read more...
Best-selling Author
Read more...
Executive in Residence, USC Annenberg Center on Communication Leadership
Read more...
